Leicester Business Festival | Event Organisers Tool Kit

LBF2023 Tool Kit - without DMU_edited.jpg

Event Organiser's Tool Kit

Please Read In Full

The Leicester Business Festival is now the region’s largest business event, and you are what has made it happen!

We’ve pulled together these handy tips to help you navigate the minefield of event delivery, brand alignment and to assist in making your event join with all those that are taking place across the festival to show what our region's got on offer.

LBF has been developing over the past 9 years into the region’s largest business event. It is now attracting international interest with attendees coming from New Zealand, China, France, Greece and Ecuador - who knows who will be at yours - so let’s show the world what Leicester and Leicestershire has on offer!

The opening event is being held on the morning of 6th November. As a host, you should have received an invite to this event, please get in touch if you haven't.

If you need anything, what-so-ever, just email hello@leicesterbusinessfestival.com or call 0116 464 5995.

Digital & Hybrid Events

If you are hosting an event online please send over your joining links of your preferred platform to hello@leicesterbusinessfestival.com and organisers will add the joining link to your post purchase message for registrants. This link will also be sent to registered attendees 24 hours before your event begins, we would recommend sending this out personally on the morning of your event also.

We recommend logging in to your event during the festival 30 minutes before the start time, to ensure you have everything set up and you are feeling confident presenting using your online platform. This also gives you time to ask us any last minute questions/queries, if you are struggling.

Sales Reports.

With over 60 events and in excess of 2,000 attendees expected across the #LBF2023 fortnight there is a huge volume of data to manage - you’ll appreciate that, you’re an event organiser too!

You should have already received a link to a password protected DropBox folder that will be updated daily with a new report.

Should you have any queries at all, then please simply call 0116 464 5995 and one of the team will be pleased to assist.

Reminders.

We will be sending reminders to all of your attendees the day before they are due to attend. We do this simply as some individuals booked months ago, and we want to be sure that you get your full delegation attending your event. Please feel free to do the same.

Presentation Decks.

The LBF Presentation deck is to be used at all events where there is Powerpoint or keynote in use. This is a great branding asset and is a major part of providing a ‘festival feel’ when attendees are going from event-to-event.

Click the icon below to download the LBF2022 Presentation Deck. This has been provided as a PowerPoint document with branded background graphics and editable text fields.

Feedback & Surveys.

To ensure that future LBF events learn from the high’s and low’s of 2023, we will be providing each attendee with a link to a short feedback survey immediately after their attendance at your event.

Shortly after LBF2023, we will be sending you a very very short feedback form around your experiences of this year’s festival. Your feedback is critical in us making 2024 even better!

Event Organiser Handbook.

We have created a really useful handbook that you can use to help you get the most from your event. It has helpful tips on how to promote your event and what you should be doing in the lead up to the Festival and your event.

Event promotion is down to you, with over 80 events in the programme we cannot give each event the promotion needed to sell out your event. Please read the Handbook to see all the different ways you can promote your event.

Event Organiser Handbook

Can I play music at my event?

This year we are partnering with PPL PRS as our official music sponsor. If you are planning on have music at your event, whether that is background music or live entertainment, then you will usually need TheMusicLicence. The team at PPL PRS will be able to take you through the different options and prices for your event and talk to you about potentially introducing music into your business on a
longer term basis. You can find out more information and contact them here who will be able to work with you.

#LBF2023

Twitter, Facebook and LinkedIn.

Social media is a powerful tool and in order to get people to your event, we all need to use it!

We all need to keep pushing the festival and your event through all possible channels. We want as many people at your event - so don’t forget - promote yourselves, and the festival as a whole, through your own networks as well as LBF’s, especially online!

Signpost your followers to Leicester Business Festival website: leicesterbusinessfestival.com to book their tickets, find out about the Festival and get involved

Follow our social media channels:

Twitter: www.twitter.com/LBFestival

LinkedIn: www.linkedin.com/company/leicester-business-festival

Include #LBF2023 in your posts to join the conversation.
Tag us in your posts – we can then share through our channels.
Use the brand logo and elements in your social media posts, download them here.
Share why you support Leicester Business Festival.